What we collect, and what we don’t.
Bughaw Innovations runs a small website with no advertising on it. This notice says exactly what is collected, why, how long it is kept, and how to get it removed. It is written to be checked against the site, not to be skimmed.
No advertising, no profiling, no analytics until you say yes.
- We run no advertising and no advertising tags. Nothing here builds a marketing profile of you or feeds a retargeting audience.
- Analytics do not run at all until you accept them. Before you answer the banner, Google Tag Manager and Google Analytics are never loaded and no request is made to them.
- What you type into a form is sent to us by email and to our customer records. It is never sent to Google Analytics — not the message, not the room count, not your name.
- We never sell personal data, and we never share it for anyone else’s marketing.
Who is responsible for your data.
Bughaw Innovations, Metro Manila, Philippines, is the personal information controller for this website. For anything in this notice — access, correction, erasure, or a complaint — write to hello@bughawinnovations.ph. We answer within fifteen working days, which is the period the National Privacy Commission expects.
What is stored while you read.
We use Google Analytics 4, loaded through Google Tag Manager, to see which pages and product lines people actually read. It is loaded only after you accept analytics; if you reject, or simply never answer, the scripts are not requested at all. We also use Vercel Analytics, which is likewise gated behind the same choice.
What analytics receives is limited to pages viewed, buttons and links clicked, which sourced figures were read, and the campaign code from the link you followed. It never receives the contents of a form field.
| Name | Type | What it is for | How long |
|---|---|---|---|
| bughaw_analytics_consent | Cookie (ours) | Remembers whether you accepted or rejected analytics, so we do not ask again on every page. | 180 days |
| bughaw_attribution | Cookie (ours) | Records how you first arrived — campaign tags in the link you followed, the referring site, and the first page you landed on. Attached to an enquiry if you send us one, so we know which outreach it answers. | 30 days |
| bg_evidence, bg_pages, bg_tier, bg_seen_article, bg_from_article | Session storage (ours) | Counts how many sourced figures and pages you have read this visit. If you then send an enquiry, this tells us whether to reply with background material or skip straight to specifics. Never an identifier. | Until you close the tab |
| _ga, _ga_* | Cookie (Google Analytics 4) | Distinguishes one visitor from another so page and traffic counts are not double-counted. Set only after you accept analytics, and deleted when you withdraw. | Up to 2 years, or until you withdraw consent |
You can change your answer at any time. Withdrawing consent deletes the Google Analytics cookies from your browser and reloads the page so collection stops immediately.
Your current setting: Checking…
What happens when you send us a form.
The contact and hotel-pilot forms collect what the fields ask for — typically your name, organisation, email address, and the details of your enquiry. We use it to answer you and to assess a possible pilot. The lawful basis is your consent, and for an active discussion, the steps taken at your request before entering into a contract.
Alongside the form itself we attach: how you first reached the site, roughly how much of the site you read in that visit, and an approximate location derived from your IP address. Where our hosting does not already supply that location, the IP address is sent to ipwho.is to resolve it to a country, region and city. The IP address itself is not stored with the enquiry; it is also held briefly in memory to rate-limit repeated submissions.
Submissions are emailed to our team and recorded in our customer relationship system. If you accepted analytics, we also attach your Google Analytics client identifier so we can later see which outreach an enquiry answered. That identifier travels to us; the enquiry does not travel to Google.
Who else sees it, and for how long.
We share personal data only with the service providers that make the site work: Vercel (hosting and analytics), Google (Tag Manager and Analytics, after consent), our email provider, our customer relationship system, and ipwho.is for the location lookup described above. Some of these process data outside the Philippines and outside the EEA. We do not sell personal data or disclose it for anyone else’s marketing.
Analytics data is retained for 14 months and then deleted by Google. Enquiries are kept for as long as the commercial conversation is live and for two years afterwards, so we can pick a discussion back up, and are deleted sooner on request.
What you can ask us to do.
Under the Data Privacy Act of 2012 (RA 10173) you have the right to be informed, to object, to access, to correct, to erasure or blocking, to damages, to data portability, and to lodge a complaint with the National Privacy Commission. If you are in the European Economic Area or the United Kingdom, the GDPR gives you equivalent rights, including the right to restrict processing and to complain to your national supervisory authority.
To exercise any of them, email hello@bughawinnovations.ph. We do not require a particular form of words.
This site is not directed at children and we do not knowingly collect data from them.
Last updated 22 August 2026. If we change how data is handled we will update this page and, for anything material, ask for consent again rather than relying on a silent edit.